Sportswear · 2023

Björn Borg, essentials

I worked in a clean studio campaign for Swedish sportswear house Björn Borg: simple light, athletic lines and the label's everyday essentials.

For Björn Borg, I moved in a clean sportswear setting with enough polish for campaign use and enough restraint for everyday essentials. The useful signal for agencies is the combination of athletic credibility, fashion presentation and an image style that can sit naturally across paid social, ecommerce, lookbook and organic campaign placements. This page still supports searches around Nathan Nuyts Björn Borg, sportswear campaign talent and creator-model crossover work.